Through years of experience perfecting what we do, we have carefully crafted an unparalleled strategy for the travel hospitality. We call it Areas Spirit.
Discover our methodology
Areas Spirit encompasses four pillars:
Team Members, Partners, Guests ans People & Planet.
We’re commited to fostering excellence, belonging, growth and responsibility.
We want our team to feel heard, our partners to be involved in a strong shared connection, our guests to feel cared for and our planet to be impacted positively.
The Spirit of Belonging
- Culture & engagement
- Rewards & Recognition
- Attracting & recruitment
- Health & Wellbeing
- Learning & development
The Spirit of Responsibility
The Spirit of Collaboration for Growth
- Close relationships with landlords
- Best portfolio of bran
- High quality network
The Spirit of Excellence
- Food safety
- Culinary offerings
- Sales growth
- Continuous improvement
Leveraging business intelligence to deliver cutting edge innovations
With our global reach, we constantly seek new opportunities for growth and continuous improvement. We share this knowledge in our reports and use it to co-create original concepts that capture the specificity of each destination according to each partner’s needs.
Changing the status quo
We are committed to fostering best practices that drive social and environmental change to create a more sustainable world. We work tirelessly to enhance the wellbeing globally, from our team and guests to our entire value chain and our planet. Together, we’re writing the future of travel retail.Learn more about our sustainability comitments
The guest is at the center of every offering we develop. We work globally to anticipate trends and changing consumer preferences, bringing those insights to every collaboration, crafting experiences that are tailor-made to captivate and satisfy.Check out our brands