Recently interviewed by The Moodie Davitt Report, Sergio Castelli, CEO of Areas Italy & Germany, discussed the company’s ambitious plan to double its revenues in Italy by adopting a comprehensive multi-channel approach.
Areas, a global leader in travel food services, operates across various channels, including motorways, rail stations, and airports. Castelli emphasized that the Italian market holds significant growth potential, particularly in the motorway and rail sectors. By enhancing their presence and offerings in these areas, Areas aims to capitalize on the increasing demand for quality food services among travelers.
The company’s strategy involves tailoring its services to meet the diverse needs of travelers, ensuring a consistent and high-quality experience across all channels. This customer-centric approach is central to Areas’ goal of expanding its footprint and achieving substantial growth in the Italian market.